S is a middleaged male. HE goes to work every morning at 6.00 AM and returns home by the city cyber rail at 4.00 PM. HIS everyday obsession is how to read daily newspapers without smudging HIS fingers on the print. HE spares no pains to wipe off fingerprints` marks on the window panes. HE wants to take a walk on a rainy day without having the legs of HIS white trousers smeared with mud. HIS favourite household appliance is the water vacuum cleaner which suctions all the unnecessary particles from all the rooms in HIS apartment. Sometimes, a woman enters his world. But only for a while, and without an identity. There were times when HE wasn`t sure whether HE was a man or a woman. On Saturdays he goes to transvestites` parties. After such an evening HE becomes even more confused. HE takes off HIS clothes and washes them using Svariel, HIS favourite washing powder.

Svariel will make YOUR life easier, too. All the stains and smudges of the previous day will be gone without a trace.

BUT WHY DO I WANT TO DO
A THING LIKE THAT?